Store Appearance is Critical to Retail Sales

A store’s physical appearance matters — and it does so significantly, according to several recent consumer surveys. The data shows that consumers form an opinion of a business based on physical presence, which heavily influences their decision whether or not to shop at a location.

With 95% of consumers reporting that exterior appearance is important in selecting a store to shop, the survey results suggest that retailers across the board, from restaurants to big-box outlets, should focus on the external presentation of their location to ensure there are satisfied customers inside.

More than two-thirds of consumers say they have avoided a place of business based on its external appearance, which could drastically impact your company’s bottom line.

So what can you do to ensure your customers return and have a positive impression? At the very least, your organization should evaluate the external presentation of your stores as part of you overall marketing efforts. And ask yourself these three questions:

  • What message is our business sending to potential customers?
  • Are we turning potential customers away without knowing it?; and
  • Is the environment of our location consistent with our target customers’ expectations?

We’ve created this useful graphic to illustrate the findings in this survey:

Store Appearance Infographic

 

As an expert in retail flooring, we can help you identify areas where consumers may perceive shortcomings in your store’s entryway and beyond. Contact us with any questions and we will respond with a custom solution: info@thematworks.com.

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

 

The True Cost of Slips and Falls

Slips and falls are a major concern for retailers and businesses. According to a report by Zurich North America that focuses on hazards related to snow and ice, the average cost of a slip and fall to an organization is $30,670. In addition to claims by consumers there are also a high number of incidents reported by workers. For a retailer with thousands of visitors per year and hundreds of employees, these claims can cost millions. The good news is the number of claims can be reduced if the right maintenance and flooring plan is in place.

We recommend the following best practices when considering how to mitigate risk in your entrance or lobby:

1. Be sure to have an expert evaluate all of the factors that contribute to risks such as moisture, floor surface materials, overhead coverage and treatment of transitional areas between parking areas and the entrance.

2. Vestibules should have recessed grid systems or permanent carpet installed that act as scrapers on shoe bottoms to remove dirt, debris and moisture.

3. Quality matting, inlaid carpet tiles or permanent carpet tiles with beveled edges should be provided at the interior door threshold and extend 15 to 20 feet into the building to provide additional wiping of shoe bottoms.

4. Maintenance is as critical as the products or systems chosen.

5. The use of caution or wet floor signs is highly recommended to give employees and consumers notice that the floor is slippery when wet. The lack of notice is mentioned often with employee and consumer claims and may cause claim reserves to be increased significantly.

 

The Matworks offers expert advice for all your commercial flooring needs; email us with any questions and we will respond with a custom solution: info@thematworks.com.

 

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

How does a flooring company get into cleaning?

What is TEC?

Impressed with the service, attention to detail and professionalism we had been providing for their flooring products and installations, our customers began to ask if we would like to manage the cleaning in their stores as well. Given their history with Matworks, they felt we could provide a better product. Additionally, because we had been designing and installing flooring and entrances throughout the country for nearly 50 years, we knew first-hand the impact the right solution had on safety and maintenance costs.

Matworks made the decision in 2007 to invest in starting a full service turn-key service division, however, we did not want to be like everyone else…we truly wanted to differentiate ourselves, and we have.

Research told us:

 

  • Service levels promised but are not delivered
  • Work is not completed correctly or on time
  • Customers lost trust
  • There is not enough visibility in what happens in the field
  • The right data is not provided to the customers
  • Customers didn’t know what they were paying for

 

Built from the same principles that led Matworks to be a leading provider in flooring products for national retailers, TEC began. This simple acronym defines the key principles we operate by: Transparency, Ethics, and Committed Account Supervision.

We recognize that an immaculate facility has a critical impact on the customers’ experience, employees’ satisfaction and most importantly – the brand.

Today, the Matworks TEC division is represented through three key services: Cleaning, Installation and Concrete Care. We are fortunate to work with many major retailers throughout the US, currently we service over a thousand sites. The TEC division represents nearly half the company revenue and continues to be a major focus in our future growth.

 

What is TEC?

Transparency – Open Books

Honesty is one of our core values, and we share our internal operational costs with our customers. From our initial financial models prepared during the bidding phase through ongoing service operations, the Matworks provides a detailed planned versus actual reporting and analysis.

Ethics – We Deliver What We Promise…And We Don’t Charge For What Don’t Deliver.

With nearly 50 years servicing retail, our reputation is who we are. We create value in our relationships by focusing on exemplary service delivery – NOT on increasing our margins at the expense of performance. We know the importance of trust in building strong partnerships, and we work hard every day to earn that trust.

Committed Account Supervision

Our operating model is unique in the industry. The Matworks manages our services through dedicated Area QA Managers and QA Associates in the field. These managers are “account specific” – meaning they work only for their assigned customer and NOT on a territorial basis. This allows 100% focus on store service needs.

TEC Vision: 

  • To be the catalyst to changing the industry
  • To be so good and so successful (in customer satisfaction, growth and profitability) that the industry copies our values and practices
  • …and we teach them how.

 TEC Mission: 

  • To prove that our values and professionalism are the best way to manage.
  • To utilize the brains and hearts, in addition to the hands, of “our” technicians. To make them part of the team, provide them with honorable work and just reward. They will be the secret weapon of a truly great cleaning company.
  • To change this industry. To be the catalyst. To be so good and so successful (in growth and profitability) that the industry copies our values and practices…and we teach them how.
  • We succeed where others have failed through a unique philosophy and operating strategy that truly makes a difference.

 

The Matworks offers expert advice for every commercial flooring need, email us with any questions and we will respond with a custom solution: info@thematworks.com.

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

 

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

Grid Entrance Systems: Solutions for High Traffic and Heavy Loads

One of the most frequent questions we get is what is the right entrance system? The answer is not a straightforward as you would think. Not only does your entrance create a first impression but will also help maintain your design aesthetic, add years to your floor’s life, significantly reduce maintenance costs and is critical to safety. Slip and fall injuries are serious for consumers and businesses alike. Installing an effective and appropriate entrance system can dramatically reduce the potential for slip hazards while preventing dirt and moisture from being tracked in.

 

Investing in a grid system provides the best long-term solution for entrances where there is high traffic or heavy loads such as grocery stores, commercial buildings, hotels and healthcare facitlities. These products are designed for entrances that receive repetitive, heavy foot and cart traffic and offer safety, cleaning and noise reduction benefits while withstanding consistent abuse.

 

While grid systems give the appearance of being rigid and heavy, many are designed to roll up or be removed easily to allow for cleaning. Additionally, because there are so many size options, grid systems are incredibly versatile and reduce maintenance costs by allowing for sections to be replaced versus the entire installation. Matworks Proscraper can even be flipped after years of use, doubling the life of the grid.

 

We offer a number of options for grid systems such as Proscraper, Powerlinks, Design Links, Reese and Nystrom to name a few. Please find additional information on our website in the Product Solutions section.

 

The Matworks offers expert advice for every commercial flooring need, email us with any questions and we will respond with a custom solution: info@thematworks.com.

 

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

 

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

 

Mats: The Benefit of Buying vs. Renting

The Matworks began nearly 50 years ago as a mat rental and laundering company and for many years this was the primary service we offered our national retail customers. As our business and the needs of our customers evolved, so too did the mat rental business. Matworks began working with global suppliers and market leaders who had the ability to produce quality commercial products that could last for years. With high quality and value engineering in mind, we worked closely with our customers to determine that buying a high quality dense fiber product was much more cost effective than renting.

Here’s what we learned after 25 years in the rental business and another 25 selling high quality purchased mats:

Cost Savings

  • We estimate the cost to rent one 4’ x 6’ mat with a standard three-year contract is approximately $800 annually. Most companies require more than one mat, multiply this times several mats and you’re looking at several thousand dollars. Compared to the investment in purchasing a high-quality, durable mat such as Matworks Zephyr, Monster, Dreadnought, Preference or Ambassador, the difference is certain.
  • A recent ROI analysis for a grocery chain produced an $800k savings over a three-year period. Additionally, purchased mats come with a warranty, will not shrink, wrinkle, curl or become trip hazards.

Selection 

  • Some mat rentals companies may not stock a variety of colors and sizes. If your organization’s aesthetic or functional requirements are not standard you will be forced to pick from a limited selection.

Safety & Quality

  • Rental mats tend to stay in circulation for many years, thus reducing the quality. They can break down with constant washing; the hot water and chemicals can have an effect on the durability of the fiber. Throughout years of circulation, dirt and water can be tracked into the building, necessitating more maintenance and potential safety hazards.
  • When renting multiple mats from the same company you could receive mats in completely different conditions. Some may not be exactly the same size, causing tripping hazards.

 

Investing in high quality mats from a company who has been designing and manufacturing product for national retailers for nearly 50 years is more cost-effective long term, while reinforcing the image of your brand.

The Matworks offers expert advice for every commercial flooring need, email us with any questions and we will respond with a custom solution: info@thematworks.com.

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

Pharmacy Flooring: Leading the Way in Employee Productivity and Comfort

Over 20 years ago, Matworks was asked by one of their key national customers to help develop a solution for their pharmacists, who often stand for over 10 hours a day. Matworks was built on finding innovative solutions for our customers to help them improve employee productivity and comfort so naturally, we jumped at the opportunity to help.

Pharmacists spend hours walking between compounding areas, computer terminals and service counters. Rarely do we walk into a pharmacy and see the pharmacist or their techs sitting while dispensing medication. This extended standing time contributes to stress on their back, fatigue and pain in various extremities. In a study by the Journal of the American Medical Association (http://jamanetwork.com) 13% of all workers who experience pain in the workplace say this reduces their productivity levels.

Employers recognize the obligation they have to provide solutions for their employees that will enable them to leave work in the same manner in which they arrived. One of Matworks customers recently shared, “Creating a safe and healthy environment not only provides a significant ROI but it is our moral obligation”; we couldn’t agree more.

The right anti-fatigue pharmacy flooring can reduce or eliminate fatigue — along with related health and safety hazards, while improving worker productivity. PreferenceEze and PharmaEze are two options Matworks has developed, both widely used in over 4,000 pharmacies nationally. PreferenceEze is a needle punch fiber top surface with foam backing that can be used as a runner or wall-to-wall. PharmaEze is a puzzle cut black foam rubber product made of a unique two-piece construction.

Pharma Eze Pharmacy Flooring

Pharma Eze Pharmacy Flooring

Preference Eze

Preference Eze

The use of anti-fatigue solutions helps improve worker productivity and eliminate many of the work-related health problems caused by standing in one location for long periods of time. Making use of these systems is an important part of the big picture when it comes to improving worker productivity and reducing employer costs.

The Matworks offers expert advice for every commercial flooring need, email us with any questions and we will respond with a custom solution – info@thematworks.com.

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

Product Spotlight: What is Monster Tile?

Experts and consumers alike agree – the right entrance system in a retail environment is critical to the overall appearance and first impression for customers. Choosing the right product for your environment will efficiently and cost effectively reduce the amount of dirt and debris tracked into the store. This will enhance your brand and save time and money in cleaning and maintenance costs.

The Matworks listened to customers we’ve had for over 30 years and worked with our manufacturing partners. We set out to find a solution that would stand up to the toughest environments. Monster Tile was developed by the Matworks product development team as one of our most durable and versatile entrance solutions. It’s comprised of a high-density fiber bonded surface, at least 40% heavier than products you see on the market today. Monster Tiles strip away dirt and debris while absorbing excess moisture, making it perfect for the heaviest high-traffic entrances.

Monster Tiles are available in a variety of colors and two sizes: 19.7” x 19.7”and 39.4” x 39.4”, they can be recessed or floor-mounted and rotated using Matworks pressure sensitive releasable adhesive or TacFast non-permanent fastening system.

The Matworks offers expert advice for every commercial flooring need, email us with any questions and we will respond with a custom solution – info@thematworks.com.

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

 

Service Solutions: Why Your Cleaning Company Matters

As the adage goes, first impressions are everything – particularly in a retail environment. When a customer enters a store, their first impression creates an experience, telling them a story about the company and brand. Those initial seconds will inform the customer about the cleanliness and care taken to ensure a pleasant and safe experience. Not only is cleaning important in how a customer perceives your facility and brand, it is also critical for risk management, reducing overall maintenance costs and employee satisfaction.

The consistency of your brand and promoting a safe environment are enhanced dramatically with a quality cleaning partner.

Benefits of choosing the right cleaning partner:

  • Reduces slips and falls
  • Improves store image
  • Routine cleaning and maintenance makes daily cleanings easier
  • Vestibules remain clean for longer periods of time

The Matworks cleaning division has grown consistently since its inception in 2007, doubling our business the past year. We have been providing product and service solutions for nearly 50 years. We recognize an immaculate facility has a critical impact on your customers’ experience, employees’ satisfaction and just as importantly – your brand.

Please email us with any questions and we will respond with a custom solution – info@thematworks.com.

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial; we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

The Matworks Celebrates Its 49th Year

The Matworks celebrates its 49th year in business this month! In 1966 Robert Burman, the Matworks’ Chairman, began to work with major national retailors when he recognized safety issues consumers faced when entrances and matting were either incorrectly implemented or not used at all. What began as a mat rental and laundering business quickly grew into a leader in the commercial flooring industry that now offers product and services. Robert’s passion, dedication and reputation for honesty, integrity and service enabled the company to rapidly grow into what it is today. His ability to find creative yet functional solutions to make consumers safer, reduce risks and lower his customers operating costs are the foundations upon which the company is built.   If you speak with our customers, Robert and his team’s knack for developing relationships and sustainable solutions are what truly stand out.

Throughout the years, The Matworks’ desire to take care of their customers and reputation for honesty, integrity and service enabled the company to continue to grow and become a leader in the industry.

Today, the Matworks remains committed to excellence, providing the best service to its customers and employees in keeping with the foundation upon which the company was built.

matworks-van

The Matworks delivery vans

 

About The Matworks

The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.

 

Anti-Fatigue Solutions – Improved Worker Productivity and Reduced Operating Costs

Workers who stand on hard surfaces for long periods of time are reported to experience fatigue and pain in various extremities (feet, knees, back and neck) and may have more workers compensation claims and missed time at work. Employers can reduce or eliminate this fatigue — along with the related health and safety hazards while improving worker productivity by installing anti-fatigue matting or flooring.

Depending upon the environment, anti-fatigue solutions come in a variety of materials and configurations. In areas where moisture, grease or other fluids are present, a rubber solution may be best to address slips and falls while maximizing employee comfort. These wet-area mats often provide drainage as well as cushioning, improving the safety of the area.

For dry areas, a rubber or vinyl top with a cushioned backing is most often used. This option allows for easy cleaning, is antimicrobial, provides ample comfort for workers and maintains the store’s image.

PharmaEze, an option Matworks developed for a major pharmacy chain more than 20 years ago, is available as well. It’s a needle punch 7.5mm fiber top surface with a cushioned backing that can be used as a runner or wall-to-wall, offering an attractive option without sacrificing quality.

The use of anti-fatigue solutions helps improve worker productivity and eliminate many of the work-related health problems caused by standing in one location for long periods of time. Making use of these systems is an important part of the big picture when it comes to improving worker productivity and reducing employer costs.

Overview of Uses:
Pharmacy
Cashier/check out stand
Meat/deli/seafood counter
Customer service counter
Industrial work areas
Kitchens

Types Available:
Walk-off mats
Rolled goods/runners
Wall-to-wall

About The Matworks
The Matworks is a team of individuals with vast industry knowledge, committed to supporting the core values of its employees and customers. By taking a holistic approach, we are positioned to understand the needs, challenges and risks associated with all flooring solutions.

The Matworks offers more than four decades of expertise combined with the dexterity to be entrepreneurial, we are more than a flooring company – we are risk managers, business advisors and partners in your success. Our comprehensive flooring solutions are designed to meet the unique needs of each of our customers.